New in Coffee is your definitive guide to new products, by the Specialty Coffee Association.
Latest Entries

NoNormal Coffee (produced by Haco Ltd)
Coffee reimagined—squeeze, sip, or spread. No brew, no rules. Just bold flavor, anywhere you go.

COFFEEVAC | 3 in 1 - Pump it Out
COFFEEVAC-3in1-Pump it out is an airtight vacuum container with a degassing valve.

Hard Beans | Hardtap
Nitro & still cold brew dispenser with precise digital dosing & no gas tanks needed!

Coffee-Tech Engineering | Stingray E7
Stingray: a powerful 7 kg electric roaster with ElectroFlame® tech. Clean, precise, and energy-efficient.

Kinu Grinders LLC | Kinu M68
The Kinu M68: Redefining Hand Grinding

Ubermilk PLUS X
Ubermilk PLUS X: Streamlined, scalable, and built for consistency. One system. Multiple liquids. No compromise.

DirectRoaster
DirectRoaster: the scalable, electric machine that redefines coffee roasting with precision and outstanding energy efficiency

aēralab
aēralab – a stand-alone, touchless foaming system with smart liquid ID, auto-clean, and flexible presets for optimal results.

Rev Zero| The grinder that designs flavor
Rev Zero: the grinder that designs flavor.

SYNCFO | AQUA
Syncfo Aqua is a smart coffee scale with real-time weight, timer, brew stages and connectivity shown on a sleek detachable display

Fellow | Series 1 Espresso Machine
Meet the Fellow Espresso Machine: extraordinary technical excellence made stunningly simple.

X-Liner | EPG Industries
The X-Liner - a game-changer in reducing cargo damage during shipping.

BWT water+more | BWT bestbarista ROC COFFEE
This is the first system worldwide to create the best water for coffee whilst remaining fully independent of local water quality.

LIGRE | YOUN
LIGRE youn - a completely reinvented portafilter machine that combines performance and design at the highest level and turns

SQUEAKY | SipZaap - Tom Yum Syrup by SQUEAKY
SipZaap Tom Yum Syrup blends Thai heritage with innovation using hydrosol distillation. Made for coffee, tea, and desserts, it features local herbs, a clean-label formula, and sustainable design, offering an authentic, modern way to enjoy bold Thai flavors.

A Planter’s Daughter | HAND-WOVEN COTTON POUR-OVER COFFEE FILTERS: “THE HANDLOOM POUR”
A Planter’s Daughter’s sustainable pour-over filters are crafted from undyed and unbleached hand-woven cotton yarn.
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New in Coffee is by the Specialty Coffee Association
Entries do not constitute an endorsement or approval by the SCA